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37,817
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43,789
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195 countries

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Market Data

Educause 2024: Tracking the Evolution of HigherEd Tech Through Exhibitor Data

 Justin Menard and James Wiley are in San Antonio this week for the Educause conference and hope to see many of you there. Don’t hesitate to reach out to Justin and James. The fall tradition returns with our latest analysis of the Educause exhibitor floorplan. Before we dive into this year’s trends, let’s revisit why ... Educause 2024: Tracking the Evolution of HigherEd Tech Through Exhibitor Data  Read More
Student Success

Understanding the Role of Higher Education Technology in Shaping Better Student Outcomes  

 There has been an increasing focus on measuring the value of higher education by improving outcomes. For example, in 2021, the Education Trust analyzed state-based outcomes-based funding policies to understand whether they equitably address and advance student enrollment, retention, and completion. Likewise, organizations such as the Institute for Higher Education Policy and the Third Way highlight other metrics, such as ... Understanding the Role of Higher Education Technology in Shaping Better Student Outcomes    Read More
Market Data

What Market Saturation Looks Like in HigherEd

 Market saturation occurs when a product or service has become widely distributed within a given market, leaving little room for further expansion. Businesses face increasing difficulty in attracting new customers, leading to intensified competition and reduced profit margins. In saturated markets, the search for whitespace—unexplored areas where unmet needs still exist—becomes crucial. As we prepare a ... What Market Saturation Looks Like in HigherEd  Read More